MSNBC, CNN has exceeded the scope of Trump’s social media accounts

First on Fox: THE Department of Internal SecurityThe scope of several social media platforms exceeded that of MSNBC and CNN last summer, the media prints of the DHS reaching millions.

Fox News Digital has exclusively obtained metrics on raising awareness of primary channels through Facebook, Instagram and X to the DHS, which revealed that the agency’s impressions and commitment of social media is well exceeding the daily viewer of Inherited media points MSNBC and CNN.

In July, the DHS social media accounts gained around 6,395,700 daily impressions on all channels.

The Department of Homeland Security uses traditional American images to stimulate their social media platform, which exceeded inherited media. (DHS)

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MSNBC had an average of around 502,000 daily viewers and 738,000 viewers at prime times, and CNN has an average of around 333,000 daily viewers and 440,000 viewers at Prime Time, according to reports and data Nielson Media Research.

In June, DHS’s social media accounts won around 3,390,600 daily impressions on all channels.

MSNBC had an average of around 593,000 daily viewers and 955,000 viewers at prospective times, and CNN has an average of around 450,000 daily viewers and 642,000 viewers in great listening.

Several DHS articles on X that illustrate the style that the agency uses on social networks to generate engagement and impressions. (DHS / X)

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The measures compiled by DHS come from internal reports, then verified using social sprout, a social media management tool. An “impression” is measured by the duration of a position or content is displayed on the screen of a user and is not determined by the fact that an individual engages with the content.

The Ministry of Internal Security used a somewhat unconventional approach to typical accounts managed by the government, including the use of memes, GifsAnd traditional American style recruitment graphics as part of their campaign to recruit American immigration and customs application agents (ICE).

Sources at DHS told Fox News Digital, one of their objectives with traditional imagery is to show what an American homeland looks like.

John Gast’s American progress was published by DHS during the summer, generating buzz around the presence of the agency’s social media. (Dhs x Facebook)

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Their unique approach was reflected by other agencies and the White House herself.

The DHS of President Donald Trump experienced a weekly increase of 34 times compared to the Biden administration. In July 2024, the weekly impressions of the DHS of President Joe Biden saw only 700,000, while Trump and the secretary of the DHS, Kristi Noem, saw 46.1 million.

The inherited media also criticized the Ministry of Internal Security for their publication, with a Washington Post opinion article Entitled “absurd ice videos have a holy war to sell you.”

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Despite the offices of certain inherited points of sale, the DHS intends to maintain their posture on social networks, including the Ice Recruitment Campaign.

Arabella Bennett of Fox News Digital contributed to this report. Preston Mizell is a Fox News Digital writer covering Breaking news. History advice can be sent to [email protected] and on x @Mizellpreston